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meet gaybors in demand
Gaybors in Demand are out and proud members of the LGBTQ+ community who are bringing their passion and lived experience to the team.
todd murray
gaybors in demand: founder & president
Todd is the Founder and CEO of The Gaybors Group and the President of Gaybors in Demand. The Gaybors Group owns and operates Comedians in Demand, Drag in Demand, Drag Trips, Gaybors in Demand and Music in Demand. As a proud and unapologetic member of the LGBTQ+ community, Todd has dedicated his career to advocacy and to building platforms that create visibility, opportunity and lasting impact for the community he proudly calls home.
His journey began over two decades ago with the founding of Hope’s Voice, a groundbreaking agency that brought LGBTQ+ voices, perspectives and conversations to college and university campuses across the country. From there, Todd launched the international campaign Does HIV Look Like Me?, produced in several countries—including Mexico, South Africa, Swaziland and the United States—which sparked critical global dialogue around HIV stigma. He later founded Gaybors in Demand (formerly Gaybors Agency), now the largest LGBTQ+ creator agency in the United States, empowering and creating opportunities for LGBTQ+ creators—affectionately known as “gaybors.”
Todd’s love of the arts led to the creation of Comedians in Demand, Drag in Demand and Music in Demand with his business partner Logan Lynn. The global brands celebrate LGBTQ+ artists while ensuring LGBTQ+ dollars stay where they belong—in the gayborhood. The Gaybors Group is more than a company—it’s a movement rooted in visibility, inclusion and the power of queer creativity.
Todd knows that with power and privilege comes responsibility. Whether through national campaigns, creator partnerships, event or trip bookings, every transaction at The Gaybors Group contributes to the Gaybors Fund—which supports grassroots nonprofits, nominated by creators and talent, doing life-saving work in LGBTQ+ communities.
CHANGING THE GAME
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As the market—and the world—continues to shift, Gaybors in Demand, formerly Gaybors Agency, believes the era of exclusivity agreements is coming to an end. We are no longer a traditional agency. Instead, Gaybors in Demand is a platform that equips brands with the resources to authentically engage the LGBTQ+ community, while providing creators with the tools, visibility and support they need to grow their brands—while we do what we do best: advocate for creators on the front lines of visibility.
We proudly welcome not only creators but Gaybors in Demand agents who are members of the LGBTQ+ community. Our agents bring firsthand experience as creators themselves, channeling their passion and insight into every campaign they build alongside our gaybors.
By uniting Gaybors in Demand under The Gaybors Group—alongside Comedians in Demand and Drag in Demand—we’re creating a streamlined way for clients to work with every corner of the gayborhood while building a connected ecosystem for artists, creators and performers—one that ensures the dollar stays where it belongs: in the gayborhood.
join the team
Are you interested in joining Gaybors in Demand and bringing your experience and passion to the team? We’d love to meet you!
gaybors global council
The Gaybors Council is a vibrant collective of LGBTQ+ creators and industry experts from around the world. Their valuable insights help shape our mission to create opportunities, uplift gaybors and make a meaningful impact in the gayborhoods we are all proud to call home.
giving back
Individuals, communal spaces and organizations in the gayborhood continue to do life-changing and life-saving work for and with members of the LGBTQ+ community. While national organizations continue to thrive in awareness and fundraising, we know that impactful, community-based grassroot nonprofits are the heartbeat of the LGBTQ+ community. These smaller organizations often struggle to compete for substantial working capital, grants and program contributions in turn impacting their ability to keep their doors open. The Gaybors Fund is here to help bridge the gap.
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